BoynerGroup

We are Here to Grace Lives We Embrace

OUR RASION D’ETR

We are Here to Grace Lives We Embrace

BOYNER GROUP

We Seek “The Most”

As the leaders in Türkiye’s retail and fashion industry, we boast 6 group companies, over 250 department stores, e-commerce websites, mobile applications, and a workforce of over 8,000 employees. Our focus is on working for the unconditional happiness of millions. We bring innovative brands, sincere, dynamic, and vibrant department stores together with our customers through a unique shopping experience. We add value to the retail industry with our vision of innovation, while continuously working to create a more positive impact on society, people, and the environment, guided by the Sustainable Development Goals and through our unwavering commitment to kindness.

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Group Companies

250

Department Stores

8000

Employees

Private Labels

Boyner Group offers a wide range of retail services, from department stores to private labels, e-commerce to mobile applications, providing millions of customers with a distinctive shopping experience tailored to their absolute satisfaction. The group is also shaping the retail industry in Türkiye with its pioneering initiatives.

OUR BRANDS

01Altınyıldız
02Boyner
03BR Mağazacılık
04Hopi
05Boyner Yayınları
06Brooks Brothers

When it comes to high-quality woolen fabric, Altınyıldız is top of mind with high-quality woolen fabric. For over fifty years, Altınyıldız has been a leader in the textile industry, renowned for its exceptional woolen fabrics.

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RESPONSIBILITY AT BOYNER GROUP

In our essence lies "Kindness"

Collectively, we carry forward the legacy of "kindness" that has defined us from the past into the future.

TAKE A LOOK AT OUR PROJECTS

Sustainability

Responsibility To People and Society

Responsibility To the World

Responsibity To Our Work

Value Chain

Boyner Group Volunteers

2023

Sustainability Report (PDF)

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Our objective is to strive for excellence in our efforts for the betterment of humanity and our planet.

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CORPORATE CULTURE AND LIFE

Together, We Grow Stronger

We need passionate people standing side by side to succeed. Witnessing the growth of each employee is fundamental to our development.

JOIN OUR TEAM

Our Groundbreaking Works

What do we see when we look back? More than 50 years of experience, a history full of pioneering achievements and knowledge that influences technology.

1981

Türkiye’s First Department Store "Çarşı" opened in Bakırköy

1981

Türkiye’s First Department Store "Çarşı" opened in Bakırköy.

1998

Advantage Card: Türkiye and Europe's First Installment Credit Card

1998

Advantage Card

Advantage Card: Türkiye and Europe's first installment credit card. Advantage Card pioneered the emergence of the installment credit card market in Türkiye.

2003

An Initiative Turned into Unconditional Customer Satisfaction: Back-Up

2003

Back-Up

Back-Up, a pioneering service in Türkiye and worldwide, introduced a completely new service approach.

2003

Comfortable and Lightweight. T-Shirt in a Box: T-box

2003

T-box

The T-box project was initiated in January 2003, when a team of 20 people working in different departments such as finance, production, sales, and marketing at Boyner Holding, came together under the leadership of Cem Boyner.

2011

The Two-Door Address of Fashion in E-Commerce: Morhipo.com

2011

Hello to E-commerce!

Our group made its debut in the e-commerce market with Morhipo.com, ushering in a new era in Türkiye by introducing new-season products and special discount campaigns simultaneously.

2015

The New Invention of Retail: Hopi

2015

Hopi

Hopi was founded, recognized as the largest innovation in retail not only in Türkiye but also worldwide.

2022

The New Route of Quality: Boyner Cadde

2022

Boyner Cadde

The address for shopping with immersive experiences, Boyner Cadde, has opened.

2022

A World First: Boyner Now

2022

Boyner Now

Boyner Now, a pioneering concept in its field globally, has been introduced, revolutionizing the world of online shopping.

2024

Shopping Protection Shield: Boyner Discount Protected Shopping Application

2024

Shopping Protection Shield

Boyner has implemented a practice of protecting its customers against price changes with 'Discount Protected Shopping'.

Ezber Bozan İşlerimiz

1981

Türkiye’s First Department Store "Çarşı" opened in Bakırköy.

1998

Advantage Card

Advantage Card: Türkiye and Europe's first installment credit card. Advantage Card pioneered the emergence of the installment credit card market in Türkiye.

2003

Back-Up

Back-Up, a pioneering service in Türkiye and worldwide, introduced a completely new service approach.

2003

T-box

2011

Hello to E-commerce!

Our group made its debut in the e-commerce market with Morhipo.com, ushering in a new era in Türkiye by introducing new-season products and special discount campaigns simultaneously.

2015

Hopi

Hopi was founded, recognized as the largest innovation in retail not only in Türkiye but also worldwide.

2022

Boyner Cadde

The address for shopping with immersive experiences, Boyner Cadde, has opened.

2022

Boyner Now

Boyner Now, a pioneering concept in its field globally, has been introduced, revolutionizing the world of online shopping.

2024

Shopping Protection Shield

Boyner has implemented a practice of protecting its customers against price changes with 'Discount Protected Shopping'.

BULUŞUM

The Driving Force of Social Benefit: Buluşum (Invention)

Buluşum, which inspires those who say "I have an invention," guides social enterprises with support such as mentoring and promotion.

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